Tuesday, October 16, 2012

Making Money with BIGdata 2

We continue to explore the process of making money with data. What are the two main ways we can make money with our data? Improve the List and/or improve our Offer. It all boils down to that.


Paul Zikopoulos, IBM http://www.youtube.com/watch?v=B27SpLOOhWw. Watch both of his videos - big data is bigger than you ever imagined. For Hudson's Bay, we'd loaded 250 million transactions (not 250M). @JRMigs

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