From "Spinning Straw Into Gold" by John Miglautsch @JRMigs
I don’t know much about straw so I called my friend at the local feed mill (like the miller). “The first thing you must know about straw” he told me, “straw is NOT hay.” Hay is made from the green grass that they cut through the summer. “Hay goes into an animal, nourishes it, feeds it. Straw is what goes under the animal and catches what comes out of the animal.”
Straw is a byproduct of wheat, you cut the grain off the top and the stalk that is left is almost worthless. It is used as a cleaning product.
You have to understand that like straw, most of your precious data is worthless - straw.
This is fundamental.
If you get nothing else out of this, understand this.
Your data is mostly worthless.
If you can face that, you are far ahead of your competition in turning data into money.
The continuation of this point is available on a new post on MigMar.com @JRMigs
